
Personally, I think that what Michael did was very smart and very professional. So many athletes and celebrities use their fame to push certain ideas on to others, and just because they are idolized, people think that what they are doing is right, and will follow them.
For example, swimmer Amanda Beard posing naked for PETA. Yes, I think that Amanda may feel very strongly about this issue, but sometimes adds can be over the top and extreme.

Michael Jordan has worked extremely hard to become the elite athlete that he is today. Millions of people around the world look up to Michael, and appreciate many of the smart decisions he has made throughout the year. I think that many athletes and celebrities should act on Micheal's past actions, and remember that people look up to them, and will unknowingly follow many of their actions, just because they are celebrities. Keep it neutral!!
I had not seen the PETA ad with Amanda Beard, but I did notice an ad that Tony Gonzalez and his wife (I assume) did for PETA, in the most recent issue of ESPN: The Magazine.
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